THE CHANNEL IS EVOLVING.
ARE YOU READY TO BUILD YOUR CHANNEL 2.0™?
Our Mission:
At the core of our mission is a commitment to not only elevate your business but also to inspire transformation within the industry. Dive deeper into our vision on The Manifesto page and discovery how we are helping develop new standards for this rapidly changing industry.
The Channel Advisors™
Your premier partner in navigating the dynamic landscapes of Suppliers, Trusted Advisors and Technology Solutions Distributors (TSD’s) within The Channel Community.
The Channel represents an innovative go-to-market strategy that propels your products and amplifies your revenue. Yet, the journey extends far beyond the initial signing of a Technology Solutions Distributor (TSD) or Trusted Advisor agreement. The agreement marks the beginning of a deeper venture into strategic planning, execution and strategic sales motions as you build out an indirect sales channel.
Elevate Your Channel
We are at the cusp of Channel 2.0™, where channel readiness determines the leaders in an ever evolving marketplace. Now is the critical moment for differentiation and strategic action. The channel community is on the brink of exponential growth, from 400 suppliers today to an anticipated 1600 in just the next two years. This surge underscores the urgency for readiness and strategic foresight.
At The Channel Advisors™, we pride ourselves on being at the forefront of The Channel Community, guiding firms like yours to not just navigate but thrive in these exciting times. At The Channel Advisors™, we help you stand tall above all of the noise. Whether you’re new to the channel or looking to enhance your existing channel strategy, our expertise is your leverage for success in this rapidly expanding ecosystem. Let’s embark on this journey together, shaping the future of the channel landscape.
“The Channel Advisors™ ability to impact the supplier community by driving meaningful revenue is game changing.
They know everyone in this industry and are able to leverage those extensive and deep rooted relationships with the TSD’s and Trusted Advisor community to help move the needle for new and existing suppliers in the channel community.
The Channel Advisors have a remarkable ability to excel at everything channel. A great investment and a phenomenal partnership.”
Our services
Meet the Leadership Team
KAMERON OLSEN
Founder & President
ERIC BROOKER
Chief Experience Officer
SAMANTHA ZUNIGA
VP, Strategic Supplier Advisor
Samantha Zuniga joins The Channel Advisors as a seasoned professional with over 20 years of exemplary leadership experience, adept at driving performance, implementing robust sales enablement strategies, and optimizing operational efficiencies. Seeking a dynamic opportunity to leverage my proven track record in leadership, sales enablement, and operational excellence to contribute significantly to a forward-thinking organization's growth and success.
“We went from not having a channel program to being a top 10 UC Provider with Telarus within a few years. The Channel Advisors™ were instrumental in the development and execution of that program.”
— Robert Brown, YipTel